Visa Direct Goes Live with Stablecoin Funding

Visa Direct succeeds its 2025 pilot by turning on production for stablecoin funding across its global card network with partner.

2 Min Read
Disclosure: This is intended for informational purposes only and does not in any way constitute or solicit financial, professional, or legal advice. Readers should conduct their own due diligence at all times.
Visa Direct turns on stablecoin funding (generated image).

Visa initiated stablecoin funding under Visa Direct.

Visa has officially revealed that it will be switching on its stablecoin funding capacity fully under the Visa Direct platform. This is announced in partnership with Inyo Global as the initial integrator.

Inyo Global will be promoting Visa Direct’s stablecoin solutions, right now with the USDC stablecoin.

Inyo currently similarly offers stablecoin services including conversion, FX, and stablecoin wallets.

Recently, Visa and CreditCoop published a stablecoin credit short-term financing case study.

Visa’s Stablecoin Network Effects Are Live

Visa first piloted stablecoin (pre)funding this time last year.

Since then, the global network and card group has spent the majority of 2026 building out its internal capacity for stablecoin transfers and key partnerships across the industry.

Visa launched its Stablecoin Advisory. It partnered with industry infrastructure firms such as Bridge, Crossmint, and Brale. Visa also announced a fuller stablecoin management platform.

In September, its annualized stablecoin processing volume were revealed to near $20B.

A Response to Mastercard?

More recently, Visa was named as a founding member of Open Standard.

Funnily enough, so did Mastercard.

This means that both are incentivised to grow the OUSD stablecoin’s share of the stablecoin market by promoting it to their clients as the most beneficial stablecoin.

Mastercard just highlighted how they are likely to prioritize OUSD from just a few days ago, when Mastercard revealed the Global Money Platform with BVNK.

Yet acceptance and transfer solutions will exist with other stablecoins, such as Circle’s USDC.

Each network has been competing in the card, finance, and payments realm since the 20th century.

Overall, Visa is ahead on partnerships with stablecoin card programs and issuers; while Mastercard had a very strong Q3 as it partnered with SoFiBank on stablecoin settlement.

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